Global growth and performance marketing
Strategy that creates demand. Performance that drives growth.
Percepta Growth is a global growth and performance marketing firm helping ambitious companies strengthen their market position, acquire customers and convert opportunity into measurable revenue.
Cross-sector perspective. Assembled expertise. Measurable growth.
- Growth strategy
- Paid media
- Demand generation
- Conversion
- Analytics
- Global reach
Capabilities
Six integrated capabilities, delivered as one system.
Strategy, media, demand, conversion, creative and analytics are planned together, because growth rarely fails in only one of them.
01
Growth Strategy and Market Intelligence
Market and competitor analysis, positioning, go-to-market planning and growth audits that establish where the commercial opportunity actually sits.
Read more02
Paid Media and Customer Acquisition
Campaign architecture, budget allocation and continuous optimisation across Google, Meta and — where relevant — LinkedIn and Amazon advertising.
Read more03
Demand Generation and Sales Enablement
Lead-generation and B2B demand strategy, funnel development and the collateral that helps commercial teams convert the pipeline marketing creates.
Read more04
Conversion Strategy and Digital Experience
Funnel audits, landing pages, conversion-rate optimisation and reliable tracking that close the gap between the click and the commitment.
Read more05
Creative and Content Systems
Advertising concepts, campaign messaging, conversion copy and structured creative testing that keep performance stable as angles fatigue.
Read more06
Analytics and Performance Intelligence
Measurement planning, dashboards, attribution analysis and reporting that produce decisions rather than data.
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Industries
Focused on sectors where growth is a considered decision.
Deep familiarity with how buyers in these industries evaluate, compare and commit.
01
Financial Services and Fintech
Customer acquisition and lead generation for financial and fintech propositions, where trust and education carry as much weight as the offer.
Read more02
Technology and SaaS
Positioning, demand generation and funnel conversion for software companies selling trials, demos and subscriptions.
Read more03
E-commerce and Consumer
Paid acquisition, marketplace advertising, landing pages and creative testing for consumer brands with proven demand.
Read more04
Professional Services and B2B
Positioning, lead generation and conversion content for firms selling considered, high-value engagements.
Read more
Impact
Evidence across the growth system.
From market position and demand to acquisition, conversion and revenue, we measure progress against the commercial objective.
3.5x
Return on ad spend
Achieved across selected performance advertising campaigns.
28%
Lower cost per acquisition
Reduction achieved through campaign and conversion optimisation.
40%
Increase in lead generation
Growth achieved through paid-media and lead-generation improvements.
$1M+
Attributed campaign revenue
Revenue attributed to selected digital-commerce campaign work.
Selected campaign results. Individual outcomes vary.
The firm
Expertise assembled around the mandate.
Percepta Growth is a global growth and performance marketing firm operated by Percepta Advisory & Strategy Ltd. We bring together strategic direction and vetted specialist expertise to solve complex acquisition, conversion and revenue-growth challenges.
Every engagement is designed around the client's objectives—not a fixed team, generic package or predetermined channel mix.
Next step
Let's discuss what growth requires.
Share where you are and what you are trying to reach. If there is a fit, you will hear back within two business days.
Engagements are scoped according to objectives, complexity and required capabilities. Advertising spend is paid directly to advertising platforms and is separate from Percepta Growth's professional fees.